Ganni

A Copenhagen cashmere line that became the loud, friendly face of Scandinavian fashion, with a name for its own fans.

Small and new·Global·Founded 2000·Members

Ganni. Wikimedia Commons/CC BY-SA 4.0Trademark of its owner

At a glance

Founded: 2000, by the gallerist Frans Truelsen, as a line of cashmere.⁴
Founded by: Frans Truelsen started it. Ditte and Nicolaj Reffstrup took it over in 2009 and reshaped it into the brand known today.⁴⁵
Home: Copenhagen, with offices in Paris, New York and Shanghai.⁵
Owned by: Majority-owned by L Catterton, LVMH's private equity firm, which bought 51 percent in 2017.¹⁹
What it sells: Ready-to-wear, shoes, bags and accessories, with the Bou bag among its most-loved pieces.⁵
Size: More than 70 stores and 650 to 700 stockists worldwide in 2026.²

How it got here

2000

1 of 3

The gallerist Frans Truelsen founds Ganni as a line of cashmere.⁴

Wikipedia: Ganni ↗

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Sources for what is above

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