Monica Vinader

Two sisters named the price gap between costume and fine jewellery, filled it, then handed the company to an outsider.

Small and new·Global·Founded 2008·Members

At a glance

Founded
2008 by WWD's account and TheIndustry.fashion's, though the investor Piper and Wikipedia both date it to 2007.1469
Founded by
Monica Vinader, who designs, and her sister Gabriela, who ran the money side after leaving Amazon.36
Home
Holkham in Norfolk, where the head office occupies converted farm buildings on the Holkham Estate, with a London office as well.69
Owned by
Bridgepoint Development Capital took a majority stake in 2023, the year Piper reinvested £8 million and exited its 2016 fund.46
What it sells
Demi-fine jewellery in gold vermeil and 14-karat gold, made to be engraved and stacked.19
Size
Sales close to £100 million in 2023, against £43.2 million in the year to 2018.43

How it got here

2002

1 of 3

Working in Argentina, Monica Vinader starts making bespoke pieces for private clients.9

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Membership is from $12 a month on the Yearly plan, which is charged at $144 once a year. Lifetime access is $59, paid once.Membership is from ₹200 a month on the Yearly plan, which is charged at ₹2,400 + GST once a year. Lifetime access is ₹3,999 + GST, paid once.

Sources for what is above

  1. 1EXCLUSIVE: Sebastian Picardo Joins London Jeweler Monica Vinader as CEOWWD · 6 October 2025 · wwd.com
  2. 3Monica Vinader: the £100 million brand that redefined jewellery buyingLondon Evening Standard · 4 December 2018 · standard.co.uk
  3. 4Monica Vinader receives £8 million cash injection after impressing investorsTheIndustry.fashion · 6 April 2023 · theindustry.fashion
  4. 6Monica VinaderPiper · piper.co.uk
  5. 9Monica VinaderWikipedia · en.wikipedia.org

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