Foxtale
A former investment banker interviewed nearly two thousand women, then spent a year in a Chennai lab making four products.
Small and new·From India·Founded 2021·Members
At a glance
- Founded
- Founded in 2021 by Romita Mazumdar and selling from January 2022, though Indian Retailer dated the founding to 2020.134
- Founded by
- Romita Mazumdar, a UCLA graduate who had been an investment banker in San Francisco and then a venture investor.38
- Owned by
- Private. Its backers include Kae Capital, Matrix Partners India, Panthera Growth Partners, Z47 and Japan's Kosé Corporation.1456 Mazumdar held 34 per cent of the company in 2025.1
- Size
- Revenue from operations of ₹199 crore in 2024-25, 2.4 times the year before, with a net loss of ₹73 crore.1
How it got here
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Membership is from $12 a month on the Yearly plan, which is charged at $144 once a year. Lifetime access is $59, paid once.Membership is from ₹200 a month on the Yearly plan, which is charged at ₹2,400 + GST once a year. Lifetime access is ₹3,999 + GST, paid once.
Sources for what is above
- 1Foxtale's revenue nears Rs 200 Cr in FY25; losses jump 38%Entrackr · 25 December 2025 · entrackr.com
- 3[Funding Alert] Skincare Brand Foxtale Raises Rs 5.5 cr in Seed Funding RoundIndian Retailer · 5 February 2022 · indianretailer.com
- 4Skincare startup Foxtale raises $18 mn in funding for category expansionBusiness Standard · 12 June 2024 · business-standard.com
- 5D2C skincare brand Foxtale raises $30 million in series C funding from Japan's KOSÉ CorporationMoneycontrol · 15 January 2025 · moneycontrol.com
- 6How Romita Mazumdar's Foxtale is scaling while being rooted in trust and clarityForbes India · 24 October 2025 · forbesindia.com
- 7Romita Mazumdar and Foxtale: Creating skincare products that actually workForbes India · 8 February 2023 · forbesindia.com
- 8Where product reigns supreme: The story of skincare D2C startup FoxTaleMediaNews4U · 24 July 2023 · medianews4u.com
- 9How Foxtale Aims to Build a Rs 1,000 Cr Brand in 3 YrsIndian Retailer · 3 February 2025 · indianretailer.com
- 12Shah Rukh Khan becomes Foxtale's new brand ambassador; to represent serum, sunscreen and moreBollywood Hungama · 13 August 2026 · bollywoodhungama.com
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