A moodboard turns into a brief when a crew could work from it without you in the room. Most boards are built to sell a feeling to a client, so they are edited and coherent and slightly seductive. A crew's board has a different job. It removes ambiguity, so it is annotated, technical and frequently ugly, with arrows and measurements over the pictures. A later lesson in this module covers the client's board and keeping the two in step; this one is about the working board, the one that has to direct.

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